Hassle free web design

for trades & service professionals.

Professional websites, that rank on Google, feature on ChatGPT & attract customers that buy. Whatever you're building, we're here to support your business online.

oka.design in a nut shell…

  • We are a small, focused creative studio formed from our residential new home building business that believes local businesses deserve world-class digital tools. We got tired of seeing hardworking pros get overcharged for websites they couldn't even update themselves, so we built oka.design to bridge that gap. We’re not a massive, faceless agency; we’re your digital partners who care as much about your "Book Now" button as you do.

  • We skip the tech jargon and focus on what actually moves the needle for your business: trust, speed, and leads. By using high-performance no-code tools, we build professional sites that are incredibly simple for you to manage. Our goal is to give you a high-end digital presence with a low-fuss workflow—meaning no hidden fees, no "change request" invoices, and a site that’s ready to grow alongside you.

  • We’ve built our home helping the people who keep the world turning. Our sweet spot is trade and service professionals—the electricians, plumbers, and contractors on the tools, and the hairdressers and salon owners keeping their communities looking sharp. If you provide a high-quality service and need a website that reflects that level of craft, we’re built for you.

oka.design delivers websites that rank well on Google & generate leads for construction trades & service professionals with clear upfront costs and easy-to-use tools. We focus on building trust with your customers and keeping your overhead low — no hidden fees, no unwanted ‘change request’ invoices, just customers that go from “Just Looking” to “Just Booked”.

* One of our websites (built on Squarespace) generated $8.5m from 600+ leads in one year. (An 800% increase from their previous site).

Our markets include Canada, USA & UK with experience serving construction trades including electricians, plumbers, carpenters & home builders as well as service professionals including hair stylists, tanning salons, professional cleaners, car detailers and many more. We understand this market because it’s where we grew up and continue to be as a sister company to a home builder partnered with many trades.

Proven SEO & AEO design strategies so customers find you, even in crowded markets.

* SEO

Search Engine Optimization - Google & Bing search your website and rank it for search results based on the information within. Your website should tell Google you can answer the users question. e.g.

‘Carpenter in Lethbridge for Kitchen renovation’

* AEO

Advanced Engine Optimization - ChatGPT & Gemini etc search your website and rank it for search results based on the information within. Your website should tell Ai you can answer the users question. e.g.

‘Carpenter in Lethbridge for Kitchen renovation’

Discovery calls are one of our most important tools, to learn about you, your business, what you offer and the clients you would like to attract. Every website is custom designed to achieve the best results for your brand.

Keep control of your website

We have partnered with Squarespace & Wix to offer web design on platforms you can manage too.

Don’t get locked into a system you can’t manage yourself.

You should be in control of your site and what updates you want to pay for.

*Packages + Add-ons:

* Oka Design - Level 1

Web design does not need to be complicated or expensive.

A basic website should offer visitors:

  • The more honest and detailed you are, the better the enquiry you will get. E.g. oka.design does not build web stores… we just don’t know that part of the industry well…. so we make it clear. The result - We don’t waste time on leads about web stores. It loses us leads, but saves time and allows us to focus on the leads that matter.

  • Trust is the currency of the service industry. Your website needs to prove you’re not just talk by showcasing high-quality galleries of your work, genuine client testimonials, and any professional certifications or insurance you hold. When a visitor sees proof of your craft, the "risk" of hiring you disappears.

  • A great website doesn't just sit there; it gives the visitor a nudge. Whether it’s a "Book Now" button for a hair appointment, a "Get a Free Quote" form for a kitchen extension, or a limited-time seasonal offer, you need a clear Call to Action. Give them a reason to take the next step right now instead of "thinking about it" later.

  • If a lead has to hunt for your phone number or email, you’ve already lost them. We ensure your contact details are impossible to miss—integrated maps for your salon location, one-tap calling for mobile users, and simple contact forms that land straight in your inbox. We make starting a conversation as easy as a single click.

* Oka Design - Level 1

$950 + $40 p/m

Our Level 1 websites tick all of these boxes. Potential customers can visit your site, build trust, align with your vision and reach out if it’s a fit.

Level 1 sites are typically 1-3 pages and designed to focus on customers you send to your site or visitors hear of you through word of mouth. They will rank on search engines, but will require regular content updates to be towards the top for popular keywords e.g. ‘Plumbers in Lethbridge’.

* Oka Design - Level 2

An advanced website is designed to perform well on search engines and Ai.

We use proven SEO & AEO techniques to target the type of clients you want.

  • We don’t just start designing; we start by listening. We deep-dive into your brand, your specific niche in the industry, and what your local competitors are doing. By researching the exact language your customers use and identifying the gaps in your market, we ensure your website content isn't just filler—it’s a targeted strategy designed to resonate with the right people.

  • Search Engine Optimization is how we make sure Google knows exactly where to put you. We handle the technical "under-the-hood" work—from site speed and mobile responsiveness to keyword-rich headers and meta tags. Our goal is to make your business the obvious answer when a local customer searches for your services, driving organic traffic without you having to pay for every click.

  • Answer Engine Optimization is the future of search. With the rise of AI tools like ChatGPT and Google Gemini, people are asking complex questions rather than just typing keywords. We structure your site’s data and create "Question & Answer" styled content so that AI assistants recognize you as a trusted authority, recommending your business in voice searches and AI summaries.

  • Good content shouldn't be a one-time event. We help you map out a plan for what to say and how to say it, ensuring every page and blog post serves a purpose. Whether it's educating a customer on a complex renovation or showcasing the lifestyle benefits of your salon, we build a roadmap that keeps your site fresh, relevant, and consistently ranking high.

* Oka Design - Level 2

From - $1250 + $100 p/m +

Our Level 2 websites are in depth knowledge banks that actively seek out your target customers. We can determine how involved you would like to be to determine the cost.

Level 2 sites are typically 10+ pages and designed to focus on attracting new customers as well as supporting your existing clients.

* Oka Design - Add-Ons

  • Organic ranking is a long game, but Paid Ads are the fast track. We create and manage targeted campaigns that put your business directly in front of people actively searching for your services right now. By focusing on high-intent keywords and local demographics, we ensure your ad budget isn't just spent—it's invested in high-quality leads that actually convert.

  • Consistent growth requires consistent content. This isn't just about "writing blogs"; it’s about deep-dive research into your industry to create articles that answer your customers' most pressing questions. This sustained effort keeps your site fresh for Google and maintains your authority in Answer Engine Optimization (AEO), ensuring you stay ahead of the curve and the competition.

  • In the service industry, people buy with their eyes. Whether it’s professional on-site photography, high-end Photoshop editing of your existing project shots, or using AI-enhanced imagery to create a "wow" factor, we make sure your visual portfolio looks elite. We turn standard "before and after" photos into high-converting assets that build immediate trust.

  • We help you work smarter, not harder, by bringing the power of Artificial Intelligence into your daily workflow. Whether it's an intelligent 24/7 chatbot that handles initial customer inquiries, a custom AI tool to streamline your bookings, or hands-on training for your team on existing AI apps, we ensure your business stays modern and efficient.

  • Sometimes a standard website isn't enough. Using advanced no-code tools, we build fully custom web applications tailored to your specific business needs. From private customer management portals and bespoke project trackers to custom AI-driven tools, we build the digital infrastructure that helps you manage your business at a professional scale.

If you are serious about attracting customers, this is where the hard work pays off… seriously well.

What People Are Saying

“I thought our website was ok and doing the job but I’m glad we found Conor and got the site upgraded as we now get calls from leads that actually convert into customers”

Wedscent

“I didn’t have a website as I wasn’t sure of the benefits for the $5000 i was quoted before. This site is crazy though, it looks so professional. Now customers actually look me up and see the work I’ve completed before which helps a ton”

Fabled Developments

“It’s a blessing to have had Conor phone in and not be able to get through to anyone. He reached out with a solution which we moved ahead with and now we have Ai picking up lost calls”

Brian P

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